From searching for pet supplies to discovering the best green cleaning products, most Amazon shoppers are aware of the online retail company’s Early Reviewer Program, even if they don’t know...
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Many Amazon sellers have used their commenting feature to respond to reviews left about their products. Recently, however, Amazon has announced that they will be…
Shoppers no longer need to leave a written product review when offering their opinions on Amazon. Simple star ratings will do. Since September 2019, Amazon…
Amazon has just begun, from what we can tell, piloting a three-way test for improving customer engagement with product reviews. Anyone who has read a review…
Online reviews are the most helpful source of influence towards making a purchase decision More than 7 in 10 (72%) shoppers find online reviews helpful…
Best Buy stores in the US now include customer ratings from their websites in product description cards in physical stores. Online star ratings next to…