Summary In this three-minute video, the Review Monitoring tool analyzes Amazon and other e-comm store reviews and customer questions to find the strengths and weaknesses…
ReviewMonitroingOctober 9, 2021
Summary Review Monitoring’s word tree feature can highlight hidden product features customers value. This helps marketers better position the product with relatable messaging. Introduction Google…
FreddieJanuary 18, 2021
Many Amazon sellers have used their commenting feature to respond to reviews left about their products. Recently, however, Amazon has announced that they will be…
ReviewMonitroingDecember 16, 2020
Data Highlights More than three quarters (78%) of shoppers read online reviews Affluent households ($80K+) are more likely to read online reviews (89%) than emerging…
FreddieOctober 3, 2020
Agile - Key to product development success Agile product development can be traced back to the lean manufacturing principles W. Edwards Deming implemented in Japan…
FreddieSeptember 5, 2020
Introduction A recent report found the global ecommerce conversion rate is only 2.32%. In the grand scheme of things, this may not be surprising. However,…
FreddieMarch 14, 2020
Shoppers no longer need to leave a written product review when offering their opinions on Amazon. Simple star ratings will do. Since September 2019, Amazon…
ReviewMonitroingJanuary 4, 2020
Data Highlights Face to face word of mouth is the top influencer (79%) that tips consumers from the research to conversion Three quarter (75%) of…
FreddieNovember 8, 2019