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retailer Archives - Page 3 of 3 - Product Review Monitoring

Compared to Walmart, Amazon has a younger, affluent base of male and female shoppers

How do reviews help Amazon dominate online e-commerce? (Insight Series: 1 of 5)

By Freddie | Online Reviews, Retailers

#1 of 5: Amazon is unmatched when it comes to online retail Amazon has established itself as the leading e-commerce retailer over the last decade….

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Shoppers read a mix of positive and negative reviews

How many online reviews do you need and should they all be positive?

By Freddie | Online Reviews, Retailers

Quick takeaway: Shoppers read multiple online reviews with opposing viewpoints while on-the-go Data Highlights Nearly four in five (77%) shoppers read a mix of positive…

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Online reviews - key shopping tool during pre-purchase research

Online reviews – key shopping tool during pre-purchase research

By Freddie | Online Reviews

Data Highlights More than four in five (85%) shoppers read online reviews when researching what to buy Both men (86%) and women (85%) read online…

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Why Amazon is top destination for shoppers to read online reviews

The reason why Amazon is #1 site where shoppers read online reviews

By Freddie | Online Reviews, Retailers

Data Highlights 7 in 10 online shoppers read reviews on Amazon before making a purchase decision Shoppers are more likely to read reviews on retailer…

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How shoppers read online reviews differs across age

Get the insight – how reading online reviews differs by age and gender

By Freddie | Online Reviews

Data Highlights Electronics is the top category among both men (72%) and women (64%) to read reviews before making a purchase Women are more likely…

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Revealed - Top categories affected by online customer reviews

Revealed – Top categories affected by online customer reviews

By Freddie | Online Reviews

Data Highlights More than 3 in 5 (68%) shoppers read online reviews before making a consumer technology purchase decision Shoppers also read online reviews before…

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Online Reviews - most influential content that drives purchase on retailer website

Online Reviews – most influential content that drives purchase on retailer websites

By Freddie | Online Reviews, Retailers

Data Highlights Nearly three in four (73%) shoppers are influenced by product reviews posted online ahead of all other online content Just under half of…

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Online Reviews - in the top 3 most trusted source of shopping information

Online Reviews – in the top 3 most trusted source of shopping information

By Freddie | Online Reviews

Data Highlights Top 3 most trusted marketing channels are earned media – friends/family, online reviews, and independent experts More than 4 in 5 (81%) shoppers…

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Best Buy uses online ratings in physical stores to influence shoppers

By ReviewMonitroing | Retailers

Best Buy stores in the US now include customer ratings from their websites in product description cards in physical stores. Online star ratings next to…

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